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Marketing Lessons from a 40-pound Cat

Posted on November 27, 2006 - Filed Under Marketing - Leave a Comment

Copyright (c) 2006 Judy Murdoch
A few months ago, my 10-year old son came to me insisting that I “had” to see a video of a “40-pound cat.” Now, I’m very fond of cats and I’ve seen quite a few…some of which were pretty darn big, but I’m certain I’ve never seen one bigger than 20-pounds [...]

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7 Simple Tips For Building Trust

Posted on November 18, 2006 - Filed Under Customer Service, Marketing - Leave a Comment

Building trust between you and your potential client is a very important step that needs to occur first or else they won’t buy from you. In fact, building trust is a prerequisite to selling. So how do you go about building this trust? Following are 7 tips.
Tip #1 When having a sales conversation, explore whether [...]

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9 BIG Ideas for Better Business Cards

Posted on November 14, 2006 - Filed Under Home Office & Supplies - Leave a Comment

by BIG Mike McDaniel
Not having a business card is as bad as using an eMail address that ends in AOL.com. It’s just not professional.
With domain names costing less that 9 bucks a year, there’s no excuse for anyone in business to have an AOL.com address. With business cards costing less than 9 bucks at the [...]

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People Skills Magic in 7 Steps

Posted on November 5, 2006 - Filed Under Business Networking, Customer Service - Leave a Comment

by Peter Murphy
Good people skills come naturally to some and are a struggle for others. Learning people skills is usually a matter of just being a member of society, but to truly understand the proper ways to interact sometimes involves instruction.
There are some basic guidelines to cultivate good people skills. The following list explains certain [...]

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